Tata Motors’ first BusZone opened in Chennai

Tata-BusZone
November 18, 2015

At Tata Motors first & exclusive BUS range dealership in Chennai are (from left), Mr. Manavdeep Singh, Managing Director, BusZone, Mr. Rajinder Singh, Chairman & Managing Director, Janta Group of Companies, Mr. Ravi Pisharody, Executive Director – CVBU, Mr. R.T. Wasan, Vice President, Sales and Marketing – CVBU, and Mr. Mukund Krishnamurthy, Regional Manager – South, CVBU, Tata Motors

Tata Motors Ltd. (TML), India’s largest commercial vehicle manufacturer, opened BusZone, the company’s first exclusive bus range dealership, at Arumbakkam near Chennai on October 23. It is a fully air-conditioned facility strategically located in the city centre with a dedicated bus display area and staffed by professional sales and service teams, offering dedicated bus services.

BusZone will soon provide comprehensive sales, service and spares support to Tata Motors bus customers in areas like Thiruvallur, Kanchipuram, Vellore, Tiruvannamalai, Villupuram and Cuddalore, with suitable facilities in each of these areas.

Addressing the media on the occasion, Mr. Ravi Pisharody, Executive Director, Commercial Vehicle Business Unit, Tata Motors, said that in the last 10-12 years the commercial vehicle segment in the country witnessed a dramatic change.

As a market leader, Tata Motors has started offering fully-built buses through its Ace Magic, which has proved a runaway success for the group.
He said that, among commercial vehicles, the bus segment leads the technology, as well reflected in the usage of radial tyres, retarders and ABS, which were all introduced first in bus transport.

Since the segment needs dedicated dealership and the vehicles are sold through cordial and sustained relationship rather than through test drives as in the case of passenger cars, Tata Motors always believed in putting additional focus on the bus segment. It was only after three years of vigorous market study that the company decided to come out with this first-ever industry initiative of BusZone dealership.

He disclosed that as its loyal customer, Tata Motors has appointed Mr. Rajinder Singh, Chairman & Managing Director, Janta Group of Companies, popularly known as Punjab Lion, as its first-ever BusZone dealer in the country. What contributed most for his appointment is his wealth of knowledge, wide experience and the high respect he commanded among road transport industry in the country.

Mr. Pisharody expressed his high optimism on setting up of the first BusZone dealership in Chennai and confident of achieving a 15 per cent additional bus market share in Tamil Nadu alone. He was also excited about the launch of the company’s new initiative coinciding with the National Customer Care Day on October 23.

The company has plans to open BusZone dealerships in Maharashtra, Rajasthan, Punjab, Gujarat, West Bengal, etc., he added.
In his address, Mr. Rajinder Singh said that bus customers are not generally happy with the inadequate attention being paid to meeting their specific requirements. Hence Tata Motors’ new initiative of setting up an exclusive bus dealership would virtually bring in a new era in commercial vehicle dealership in the country.

Mr. Singh really deserves the first BusZone dealership since he has been closely associated with the Tata Motors family for long and is running a huge fleet of Tata trucks under the name of Janta Roadways. The new world-class Tata Motors’ BusZone dealership he has set up in Chennai has several state-of-the-art modern facilities, including, the mobile service van, for offering timely service to bus operators.

Tata-BusZone

Mr. D. Elangovan, CEO, Sri Bhagyalakshmi Enterprises, receiving the bus miniature from Mr. Ravi Pisharody

He disclosed that as its loyal customer, Tata Motors has appointed Mr. Rajinder Singh, Chairman & Managing Director, Janta Group of Companies, popularly known as Punjab Lion, as its first-ever BusZone dealer in the country. What contributed most for his appointment is his wealth of knowledge, wide experience and the high respect he commanded among road transport industry in the country.

Mr. Pisharody expressed his high optimism on setting up of the first BusZone dealership in Chennai and confident of achieving a 15 per cent additional bus market share in Tamil Nadu alone. He was also excited about the launch of the company’s new initiative coinciding with the National Customer Care Day on October 23.The company has plans to open BusZone dealerships in Maharashtra, Rajasthan, Punjab, Gujarat, West Bengal, etc., he added.

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